Digital Sales Basics
Understand the basics of Digital Sales and its importance in generating leads and selling insurance online with our complementary course.
Why Go Digital?
Going digital is no longer a choice but necessity. Your customers have become digital-friendly and in coming year, their need for a digitalized experience will only be heightened. Moreover, Applying a digital approach in sales and marketing can help advisors increase sales, lower costs and improve customer experience.
About the Program
An introductory digital sales course
for insurance advisors
Build a firm foundation for successfully adapting to modern and advanced digital processes with our Digital Sales Basics Course.
- Why is going digital necessary?
- Create your professional personality online
- Isolate your personal and professional social media profiles
- Cleanup your profile
- Know your Channels
- Choose the best fit
- Import all your contacts
- Importance of joining Facebook and LinkedIn groups
- Following and Networking with Influencers
- Social Media Engagement
- Ideal content formats
- Posting Etiquette
- Posting Schedule
Who can take this course?
- Any insurance agent who wishes to gain relevant basic knowledge to kickstart his/her journey in digital marketing.
- A person who is already using social media but wants to gain knowledge on its professional use.
- Anyone who has zero knowledge of digital marketing and desires to learn how to use social media accounts to sell insurance online.