Digital Sales
Kickstarter Program.

Understand the basics of Digital Sales and its importance in generating leads and selling insurance online with our complementary course.

Enrol for Free
Format

Online Learning

Ideal for 

Insurance Advisors

Duration

4 Hours

Level

Beginner

Accreditation

Certification

Why is Digital Sales important
for Insurance agents?

More than 60% of customers are using online media to make explore insurance products before buying. This number will only increase. Hence, you need to have digital sales skills to convert prospects into your customers. 

Kickstarter Survey

With this program they can:

  • Use of digital channels to expand their outreach and find new markets from across the country.
  • Connect with clients virtually through presentations, screen- sharing, and digital whiteboards.
  • Present tailored solutions to customers backed by digital data and analytics
  • Build relationships with customers through digital interactions that may lead to sales and brand loyalty.
  • Generate more leads than ever.

About the Program

Transition from traditional sales
to new and advanced digital sales.

Elementary course specifically designed for new age employees to kick start their journey in selling insurance policies online.

Learning Highlights

  • Transform and adapt to digital selling
  • Learn 20+ digital marketing tools
  • Case studies from Insurance industry
  • Social media campaign
  • Email marketing campaign
  • Develop and produce effective social media ads
  • Website development
  • Influencer Marketing
  • Self-Paced Learning
  • Perspective Touchpoints
  • SEO campaigns
  • Mobile Learning

Course Curriculum

  • Turn a new leaf
  • Introduction to digital sales and marketing
  • The Power of Digital Media Channels
  • Define your sales objective
  • Know your customer
  • Best Practices for setting Up Accounts
  • Meta (Formerly Facebook) Personal and Business page setup.
  • Linkedin Personal and Business page setup.
  • Twitter Personal Page setup.
  • Instagram Account set up.
  • WhatsApp Business Account
  • A Plan is a must
  • Define your sales objective
  • Know your customers
  • Research Your Competitors
  • Right Digital Channels
  • Select effective content formats
  • Selecting Marketing Approach
  • Analyse Results
  • Quality over quantity
  • Content strategy for success
  • Content Creation
  • Introduction to paid marketing.
  • Facebook Marketing
  • Linkedin Marketing
  • Twitter Ads
  • Whatsapp Marketing
  • Getting Started with Email Marketing
  • Email Marketing Services
  • How to write a high-performing marketing email?
  • Email tracking and analysis
  • Email Marketing with MailChimp
  • Decision-making with digital analytics
  • Understanding the language of digital analytics
  • Meta Business Insights
  • Linkedin Analytics
  • Twitter Analytics

Who can take this course?

  • Any insurance agent who wishes to gain elementary level theoretical knowledge as well as practical tips and tricks from subject matter experts to kick start his/her journey in digital marketing. 
  • A person who is already using social media but wants to gain knowledge on how to practically use this theoretical knowledge to develop relevant skills to gain leads and sell policies online. 
  • Anyone who has zero knowledge of digital marketing and desires to learn how to design use digital marketing to sell insurance online

Certification.

On successful completion of the programme, advisors and agents will receive a certification that will be shareable across all social media platforms which help them showcase their new skills to employers and clients.

Digital Sales Kickstarter Certificate

Start your digital journey today!

Submit fill in the form and get free one-month access to our Digital Sales Basics course. 

Program Highlights

  • Learn digital prospecting, networking and selling
  • Influencer Marketing
  • Introduction to digital channels